Strategy is Everything: 6 Steps to Creating a Successful Job Campaign Strategy

If David is a hard worker, a positive thinker, and a good person, but is running west to catch a sunrise, he’ll never see the light! You see, when it comes to successfully securing a job in these troubled times – in high unemployment job markets – strategy is everything.

StrategyResourceful and innovative tactics are key to beating out your competition and landing the job you want at the pay you deserve. What good is an outstanding résumé if you’re sending it to the wrong people, using email when you should be using Priority Mail, or not following up when your competition is? The fact is, when you don’t plan and execute a well-thought-out strategy, other job seekers (in many cases less qualified candidates), will be landing good jobs while you struggle just to land an interview. What good is it to have a dream with no formal plan for achieving it? The dream simply becomes a wish in the wind. Winging it is NOT a strategy!

Strategy means you have a ‘written’ road map (your personal GPS system) for attaining your goals. Strategy means you have a way to measure the results of your efforts so if you are not achieving the results you want, you can change the strategy, not quit on your goals. Strategy means you have identified how you will invest your resources of time, money and energy to optimize your efforts to get the results you desire and deserve.

Below are 6 key steps to developing an effective strategic plan:

  1. The plan must be in writing and it must inspire MASSIVE action
  2. The plan must have specific goals with accompanying deadlines
  3. The plan must consider all obstacles and identify ways to overcome them
  4. The plan must include budgets and address finances so you can wisely invest in the process of landing a new job
  5. The plan must be aggressive; yet flexible; resourceful; yet realistic for today’s economy
  6. The plan must be critiqued by others – those people whose opinions and input are constructive, positive, and valued

Plan your work and work your plan is not just a cliché. It’s the difference between landing a job quickly and a prolonged and painful job search.

If David is a hard worker, a positive thinker, and a good person, but is running west to catch a sunrise, he’ll never see the light ! You see, when it comes to successfully securing a job in these troubled times – in high unemployment job markets – strategy is everything.

Resourceful and innovative tactics are key to beating out your competition and landing the job you want at the pay you deserve. What good is an outstanding résumé if you’re sending it to the wrong people, using email when you should be using Priority Mail, or not following up when your competition is? The fact is, when you don’t plan and execute a well-thought-out strategy, other job seekers (in many cases less qualified candidates), will be landing good jobs while you struggle just to land an interview. What good is it to have a dream with no formal plan for achieving it? The dream simply becomes a wish in the wind. Winging it is NOT a strategy!

Strategy means you have a ‘written’ road map (your personal GPS system) for attaining your goals. Strategy means you have a way to measure the results of your efforts so if you are not achieving the results you want, you can change the strategy, not quit on your goals. Strategy means you have identified how you will invest your resources of time, money and energy to optimize your efforts to get the results you desire and deserve.

Below are 6 key steps to developing an effective strategic plan:

  1. The plan must be in writing and it must inspire MASSIVE action

  2. The plan must have specific goals with accompanying deadlines

  3. The plan must consider all obstacles and identify ways to overcome them

  4. The plan must include budgets and address finances so you can wisely invest in the process of landing a new job

  5. The plan must be aggressive; yet flexible; resourceful; yet realistic for today’s economy

  6. The plan must be critiqued by others – those people whose opinions and input are constructive, positive, and valued

Plan your work and work your plan is not just a cliché. It’s the difference between landing a job quickly and a prolonged and painful job search.